Boost your sales online!
Grapes is Italy's first consultancy company that supports wineries in developing online sales, maximising the opportunities that the channel offers and optimising investments in digital marketing.
Management of the relationship with the leading wine ecommerce providers
Setup and coordination of the Wine Club
We work with leading national and international ecommerce providers, identifying the best opportunities for wineries. We monitor the placement of online wines and coordinate sell-out activities, such as newsletters and promotions, to ensure the brand receives maximum visibility.
We take care of the setup and management of the Wine Club, supporting the companies at every stage to improve customer experience and increase the margins of the wineries. From member profiling to software selection and creation of the marketing plan to build customer loyalty.
Reporting analysis and data-driven marketing
We analyse the buying behaviour of online wine consumers and interpret the data collected to create effective marketing strategies.
Online sales strategy
Through a tailor-made service, we develop an effective digital strategy to boost online wine sales, attract new customers to the e-shop and increase brand recall.
Digital Wine and Social Media Marketing
Through appropriate digital marketing strategies, we increase the online visibility of our customers, improving their placement on search engines. By developing a sound social media marketing plan, we support wineries to reach their target audience and express their uniqueness.
We assist wineries in the implementation of email marketing campaigns. After defining a strategy, we curate the drafting of the newsletter and the segmentation of the contact list to profile the customer database and boost sales.
The company was founded in 2018 from the know-how of Letizia Sebregondi, who has over 10 years of experience in the wine industry in key markets such as China, the United States and Brazil.
We are a team of young professionals united by an ambitious goal: to guide wineries through the digitisation process, maximising online sales with a sound and result-oriented approach.
Antonio Capaldo - President, Feudi di San Gregorio
"Collaborating with Grapes has proven to be invaluable. Thanks to their constant support, we have outperformed the ambitious sales targets we had set for our online shop by more than 15%. The team also supported us in defining targeted actions on social media platforms and in processing data collected online."
WHAT WE ACHIEVED IN 2020
revenues generated to our partners
bottles sold worldwide
clients between Italy and France